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Become a Product Manager | Learn the Skills & Get the Job - Udemy

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Become a Product Manager | Learn the Skills & Get the Job - Udemy

This course is designed to equip participants with the essential skills needed to succeed as a product manager. Covering topics such as product lifecycle management, market research, user experience design, and Agile methodologies, the course provides practical insights into the role of a product manager. It also includes job search strategies and interview preparation to help participants secure a position in product management.

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0 students enrolled

Requirements

Basic understanding of business and marketing concepts, willingness to engage in projects and case studies

Description

Become a Product Manager | Learn the Skills & Get the Job

Overview

Say hello to India's best selling programme with a 4.5 star rating.

Duration	13 Hours
Total Fee	₹3099
Mode of learning	Online
Difficulty level	Beginner
Official Website	Go to Our Course
Credential	Certificate

Become a Product Manager | Learn the Skills & Get the Job

Highlights

Discover More

✔ 13 hours on-demand video
✔ 120 downloadable resource
✔ Access on mobile and TV

✔ Industry apprenticeships
✔ Masterclass Trainers
✔ Certificate of completion

Become a Product Manager | Learn the Skills & Get the Job
Course Details

Skills you will learn

Understand the varying role of a Product Manager through different types and sizes of companies. Decide which type of Product Manager best fits one's goals and personality. Assess the core problem of a product. Differentiate between Direct, Indirect, Substitute, and Potential competitors. Ace the interview.

More about this course

✔ Projects & Assignments
✔ Access on mobile and TV
✔ Industry Apprenticeships
✔ Mentorship Sessions
✔ Certificate of completion

Become a Product Manager | Learn the Skills & Get the Job
Curriculum

Before Starting the Course

✓ Course Overview
✓ First Thing to Do
✓ Choose your own adventure - we'll tell you which lectures to watch SAVE TIME!
✓ Join our community on Slack!
✓ Review sheets, activities, & resources

Introduction to Product Management

✓ What is a Product Manager?
✓ What is a Product?
✓ [POP QUIZ] Products and Product Managers
✓ [ACTIVITY] The Big, Bloated, Blue Bird
✓ Three Different Types of Product Manager Roles
✓ How to Think About the Type of PM You Want to Be
✓ Product vs. Project Management
✓ A Day in the Life
✓ Why Product Management is Awesome
✓ [QUIZ] The World of Product Management
✓ Hooray for free stuff!
✓ Q&A Section 2: SQL, Service Businesses, and All About Being a PM
✓ Section 2: Review & Recap

Introduction to Product Development

✓ The Four Major Phases of the Product Lifecycle
✓ [POP QUIZ] Did You Catch All of That?
✓ [ACTIVITY] Six Products Four Phases - Can you guess which?
✓ Product Lifecycle Phases: Real World Examples
✓ The Product Development Process
✓ Getting Deeper Into the Product Development Process
✓ [ANOTHER POP QUIZ] Product Lifecycle and Development Quiz
✓ What is "Lean Product Development"?
✓ What is "Agile"?
✓ What is "Scrum" and How Does it Work?
✓ What is "Kanban" and How Does it Work?
✓ What is Waterfall Development?
✓ Real World Examples of Waterfall and Agile
✓ [QUIZ] Speaking "Product Development"

Ideas and User Needs

✓ Introduction to Ideas and User Needs
✓ Where Ideas Come From as a PM
✓ [POP QUIZ] On the Origin of Ideas
✓ Getting to the Real User Needs
✓ [ACTIVITY]: Separating the Signal from the Noise
✓ Users vs. Customers
✓ [QUIZ] Ideas and User Needs
✓ Section 4: Review & Recap

Competitive and Market Analysis

✓ Market Research - Sizing the Market
✓ Introduction to Finding Competitors
✓ Finding Competitors as a Product Manager
✓ Direct / Indirect / Potential Competitors and Their Impact
✓ [POP QUIZ] One Company to Rule Them All
✓ The Five Criteria for Understanding Competitors
✓ The Last Three Criteria for Understanding Competitors
✓ [POP QUIZ] The Dating Game
✓ What's a Feature Table?
✓ Putting Together a Feature Table
✓ [ACTIVITY] Oculus Rift Between Your Friends
✓ Practice Building a Feature Table
✓ Analyze Specific Features
✓ [ACTIVITY] Wunderlist and Their Not-So-Wunderful Dilemma
✓ Monitoring Competitors
✓ What Do We Ultimately Care About as a PM?
✓ Section 5: Review & Recap

Customer Development

✓ What is Customer Development?
✓ The Four Types of Interviews
✓ Key Differences in Customer Development
✓ [POP QUIZ] Customer Development
✓ Who You Should Talk To
✓ Finding Interviewees Externally
✓ Finding Interviewees Internally
✓ How to Get Them to Talk
✓ Practice Writing Emails
✓ How to Run a Customer Interview Correctly
✓ Putting the GO in Pokemon Go
✓ Good Questions, Bad Questions
✓ Building User Personas Off Your Interviews
✓ Real World Example of a User Persona
✓ The Product Manager & The Data Diet
✓ [QUIZ] Understanding Customer Development
✓ Section 6: Review & Recap

Designing and Running Experiments

✓ What is an MVP?
✓ How do product managers think about MVPs?
✓ 7 steps to running an MVP experiment
✓ [POP QUIZ] You Down with MVP?
✓ Identifying your assumptions
✓ FOLLOW ALONG: Let's identify the assumptions for Zirx
✓ Finding the riskiest assumption of them all
✓ Making decisions: The risk / difficulty square
✓ What is a hypothesis?
✓ Putting together a hypothesis
✓ FOLLOW ALONG: Identifying Zirx's hypothesis
✓ What's a minimum criteria for success?
✓ Creating a formula for your MCS
✓ OPTIONAL: Making the calculation for startups
✓ MVP techniques: emails, shadows, & whoops
✓ More MVP techniques: walk me throughs & pitch experiments
✓ Even more MVP techniques: bellhops, Dorothy, & Frankensteins
✓ In depth: Email based MVPs
✓ In depth: Shadow buttons
✓ In depth: Coming soon & 404 MVPs
✓ In depth: Explainer videos
✓ In depth: Piecemeal MVPs
✓ In depth: Concierge service MVPs
✓ OPTIONAL: How do big companies think about MVP experiments?
✓ Evaluating results & Learning from them

Conceptualizing the Solution

✓ Introduction to Wireframing
✓ Wireframe, Mockup, Prototype
✓ Let's Jump into Sketching
✓ Sketching Out a Mobile App
✓ OPTIONAL: Using POP features in Marvel
✓ Intro to Balsamiq
✓ Building YouTube in Balsamiq
✓ [QUIZ] Just Making Sure...

Metrics for Product Managers - Defining Success and Measuring Results

✓ Introduction to Metrics
✓ Real Life Examples of Metrics
✓ Metrics of All Kinds
✓ How to Pick Good Metrics
✓ Using the HEART Metrics Framework - Part 1
✓ Using the HEART Metrics Framework - Part 2
✓ Using the AARRR (Pirate) Metrics Framework
✓ Tracking Your Metrics in Practice
✓ [QUIZ] Pirates of the Correlation

Become a Product Manager | Learn the Skills & Get the Job
Entry Requirements

Eligibility Criteria

The "Become a Product Manager | Learn the Skills & Get the Job" course is open to anyone with an interest in product management. No specific prior experience is required, though a basic understanding of business concepts and a general interest in technology can be helpful. The course is designed for both beginners and professionals looking to start or transition into a product management career.

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About Instructor

Udemy EDU

About Instructor

Udemy is a website that offers online courses in a variety of topics, including business, coding, development, photography, and more. Udemy courses are created by instructors who can add videos, slides, text, and other resources to enhance the learning experience.